With the ongoing success and proliferation of Facebook and other SOCIAL NETWORKING sites, it’s now time to take a look at THE NEXT STAGE of this phenomena of Social Networking. It really all began with services such as LinkedIn and MySpace where people created “walled gardens” of their associates or friends. This idea later opened to online “Web 2.0″ services such as del.icio.us, Digg, Flickr, MyBlogLog and a flood of other services wanting to “spread the word” through networking. Facebook lately has conquered the heap by building a platform to embrace both outside and inside the walled garden while still maintaining the idea of “growing your network”. The problem is, you’re still in THEIR garden.
Benefits of Creating Your Own Social Networking Website
The benefits of having your own social network site come from the huge numbers that use such sites. The first step in creating a social network site is deciding on the goal and the theme of your site – you will not get members if you do not have a niche and a goal. However, you will only be successful if you have a large audience/membership. Decide on the source of the money you will be making – advertising and programs such as Google AdSense are the best sources because charging members will only drive them away.
You can start a social networking site to interact with the public and/or to pass your agenda across. Go for the demographic you are targeting in your social networking site. With such a website, a company can pass company news and it can put a personal face on the company.
When success after building your own social network, you need to attract an online community, but this is not easy and it requires patience. This way, they will feel like they have a stake at the site and you will be assured of their loyalty. Start searching for advertisers by posting on the site and by contacting potential advertisers and enlist with programs such as Google AdSense.
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